Powering Content Marketing And Creative By Leveraging The Power Of Big Data
Test, test, test. Experiment with word order, word choice, images and others to drive the most conversions, regardless of what your...
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DIO FAVATAS
Create | Connect | Convert
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ABOUT ME
My Story
Dionisios "Dio" Favatas is an industry recognized ideation leader in the digital space, firmly positioned at the crossroads of technology and communications. His expertise spans MarTech, AdTech, Identity and Data Management, Journey Orchestration, Paid Media (social, search, programmatic) and Owned and Operated activation. Some of his key accomplishments include:
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American Marketing Association (AMA) 4 under 40
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Direct Marketing News (DMN) 40 under 40
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4x Effie Finalist
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2x Shorty Awards Finalist
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2x OMMA Awards Winner
Dio's expertise spans cutting edge technologies, such as clean rooms, customer data platforms and identity resolution, and he has served in executive-level roles at MWW- and Omnicom-owned companies, Intelsat, truth campaign®, J.P. Morgan Chase & Co., and Capgemini.
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EXPERIENCE
Digital Transformation Change Agent
2023 - Present
In my new role at Tredence Inc., I am working on the MarTech and AdTech team to build identity resolution solutions, customer data platform integrations, and setting up clean rooms for advanced data collaborations and measurement.
2022 - 2023
Focused on building out the AdTech, MarTech and Identity Solutions tower under the Customer First Practice at Capgemini, servicing sectors including CPG, Retail, Hospitality, Telco, Media & Entertainment and Financial Services.
2021 - 2022
Oversaw the AdTech portfolio for J.P. Morgan Chase & Co. within Consumer Bank serving the Media COE, including ad serving, identity resolution, customer data platforms, multi-touch attribution, deep linking, among others.
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LET’S CHAT
Reach out and I will get back to you as soon as possible.
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