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©2017 Dionisios Favatas

 
 

June 28, 2018

  • Own your 1st party data strategy.  Take the time to determine what information is important and earn the right to collect that data. Brands have a responsibility to use customer data in thoughtful ways to create a better experience.  


  • Brands need to...

May 12, 2018

The buzz continues with artificial intelligence (AI) and machine learning (ML), otherwise known as a computer's ability to replicate human intelligence and activity. However, substance is also coming to life, through advanced behavioral analysis and the synthesis and a...

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